Below is a brief article and short interview between by Brady Dennis of the Washington Post/Business Page and Walter Robb of Whole Foods. Robb discusses why the large grocery chain is leading the way on the GMO labeling issue, and how the process will be complicated and phased in over five years.
Here is Robb’s response when asked why the company chose this time to move forward with labeling.
Our company has been in support of mandatory [GMO] labeling for years and years, starting in the ’80s. During the last couple years, we really heard a lot from our customers about their desire for labeling. In 2009, we helped to start the Non-GMO Project, which provides the protocols to do Non-GMO tests and Non-GMO labels. Then we had Prop 37. Now there are initiatives in about 20 other states.
As we began to look at our position, I think it became clear that this was a step that we needed to take. Fundamentally, [customers] were right about the fact that food should be labeled so that they had the right to choose. We have a long history of [supporting] that. The timeliness of these events, plus the encouragement of our customers — it all led to us saying this is the step we need to take as a company. Read entire interview.